Five things we check. Then the part we do not decide: every company already in your group has to agree to you. Not a majority. All of them.
One owner says no and the answer is no. They do not owe you a reason and we will not give you one.
An active license in your trade, in your name, in Arizona. We look it up before anything else happens.
Current and in force. Not lapsed, not pending.
General liability, current, and you can produce the certificate the day we ask.
Thirty is the floor, not the target. We read them, including the one-stars and how you answered them.
Past customers, on a list you can actually mail. This is the one requirement that is not about you being legitimate — it is what you put into the pool. Below 250 you are taking more than you bring, and the other owners will notice before we do.
Miss any one of these and there is nothing to discuss yet. Clear all five and you have earned the conversation — nothing more.
Nobody uploads, exports or merges anything. No other member ever sees a name, an address or an email. What you are committing is reach: once a month the group's message goes to your customers from you, under your name, from your address, and you see it before it sends. If you do not like it, it does not go.
Two hundred and fifty is the floor because the whole thing is arithmetic. Nine members at 250 is a market of roughly 2,250 households who already paid somebody in the group — and every one of them hears your name from a company they already trust.
These owners are about to hand you their own customers. The roofer is going to put your number in front of the family whose house he just re-did. He is not doing that for a company he would not use himself.
So the vote is unanimous, every time. A license and a good star rating tell us you are legitimate. They do not tell the pest guy whether you will show up on a Saturday for the customer he sent you. Only another owner in this market knows that, and this is the one thing nobody can buy.
A no today is not a no forever. Most of them are timing — a trade already taken, or a group that is not ready to add anyone.
License, bond, insurance, reviews, list size. This part is just looking things up. If something is missing we tell you what it was.
Your name, your company, your reviews, your service area. They will look you up themselves, and several of them have probably already run into your trucks.
Unanimous or it is a no. You are told the outcome, not the tally, and not who said what.
Only after a yes. What it costs, what the group is running, what your share buys. Nobody quotes you a number before the owners have agreed to work with you.
If your trade is already taken in your area, that is a no today regardless of how good you are — one company per trade is the whole product. We will tell you that on day one rather than run you through the rest of it.
Answer the phone. Take a referral from another member as seriously as one from your own ad spend — more so, because his name is on it. Send work back the other way when you see it. Show up when the group gets together.
That is the list. There is no handbook, no lead quota and no scorecard. If somebody stops participating, the group simply does not ask them back.
You want referrals but do not intend to give any. You cannot cover the whole area the group markets to. You are a franchise or a national brand — the entire point is that we are not one. Or you are looking for a lead vendor, which this is not: there is no per-lead price here and nobody is selling you the same call twice.
Two minutes. We check the five, and if they clear we take you to the owners. What it costs comes after they say yes, because there is no point discussing it before.
